![]() The Department of Homeland Security defines an active shooter as “an individual actively engaged in killing or attempting to kill people in a confined and populated area in most cases, active shooters use firearms(s) and there is no pattern or method to their selection of victims.” It notes that these incidents are unpredictable, evolve quickly and are normally over in 10 to 15 minutes. When shortening country and organization names, we do not use periods. It is meant to be a guide only: We may change the guide or deviate from it, from time to time. ![]() This style guide is designed to complement the existing curation policies that help our curation team create engaging, factual, and impartial content that can resonate globally. We will provide individuals with clear notice that a Moment may contain potentially sensitive content. We will not include content that promotes or depicts illegal conduct. Standards: Profanity, violence, nudity, and other types of potentially sensitive content should be avoided, except where it is necessary to tell a newsworthy story. ![]() In rare cases, we may delete the Moment and post a retraction. Corrections: If we become aware that we have highlighted content that turns out to be inaccurate, we will update the Moment with a visible correction, and issue an updated post.Accuracy: When dealing with news or newsworthy conversations, we want to highlight quality posts that represent accurate information.X curators should not advance their own viewpoints, but rather reflect the discussion as it appears on our platform. On topics which reflect public debate, we will select posts that represent many sides of the conversation, where feasible. Impartiality: We will use data-driven decision making when choosing posts around controversial topics, and highlight the posts already receiving the most engagement on X.When selecting posts for a Moment, we consider the content of the post, any media, and the avatar and username of the poster. Moments are intended to feature compelling, original, and diverse content. The goal of Moments is to showcase the very best of what’s happening on X - the amazing conversations and memes, the breaking news, and the diverse voices and perspectives.
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